Cult Beauty
Led on high profile brand campaigns, sustainability and social cause projects and editorial commissioning.
Advent calendar branding tagline
Summer State of Mind
Summer 2024 Campaign
Commissioned three content creators to write a piece on overcoming society’s beauty expectations of summer.
Cult Beauty X Hertility partnership
Cult Conscious & Recycle:Me relaunch
Concise, informative and on-brand copy for landing pages and 3rd party app used across all THG brands.